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Management Forum

The Pharma Mini MBA Training Course

A three-day accelerated management programme to give you the high-performance management skills of an MBA, designed specifically for pharmaceutical/biotechnology professionals and also applicable to medical device/animal health industries

15-17 May 2024
+ 31 July-2 August 2024, 6-8 November 2024 »
from £1199

Need help? Enrol or reserve

Format: Live online
CPD: 18 hours for your records
Certificate of completion

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Course overview

Working in the highly competitive pharmaceutical industry, with ever-increasing change and pressure, is probably one of the most challenging managerial roles of any industry today. This event has been especially designed to help you transcend these challenges by training you to become equipped to see the bigger picture in all aspects of your role. It will help you build your management skills for the future and prepare you to fulfil your ambitions.

The Pharma Mini MBA accelerated management programme is a distillation of the most valuable parts of an MBA, as applied to the pharmaceutical industry. It will provide you with practical management tools to apply in the workplace, as well as giving a real taste of an MBA course with pharmaceutical case studies from business schools.

Pharmaceutical industry context – business school pharmaceutical case studies on each module

This intensive three-day course will help you to translate your learning into new behaviours and improvements in your capability and performance and will work through live issues impacting on the industry and on you directly. The individual and group exercises will focus on pharmaceutical/biopharma/generic MBA case studies, and also on your own challenges and examples. The business school case studies will help give the ‘feel’ of a full MBA and help you understand more about the strategies used in today’s pharmaceutical and associated industries.

The Pharma Mini MBA is also an invaluable guide to all that is best and most practical on an MBA course – with specific focus on the pharmaceutical sector. It is also of value either to gain the most useful aspects of an MBA or as an MBA taster, providing a foundation of the essential MBA elements to apply directly to your role. The pharmaceutical industry requires employees to focus on successful leadership and business management skills, which this programme is designed to give you.

This training course is part of our collection of Leadership & Management Training Courses which focus on leadership, innovation, strategy, communication, finance, problem solving and conflict management, to name a few key areas.

Key benefits of attending

MBA learning style of the programme

The Pharma Mini MBA learning style is ‘hands-on’ rather than academic. The programme is very practical, without being too theoretical, with industry-relevant case studies drawn from business school cases. The course covers the key areas of an MBA and applies these MBA tools and concepts to the pharmaceutical industry, providing you with a firm foundation of the essential MBA thinking and terminology. Three modules will be covered in just three days of interactive workshops to enhance the value of the course and, to minimise your time away from the office, there is also optional pre- and post-course work set by the programme director.

Develop your understanding of the key techniques of an MBA to apply to your work
Gain a greater understanding of the pharma industry, its drivers, challenges and opportunities
Hear about the latest strategic technology innovations being used and developed in the pharma industry
Understand what strategic thinking is and how to use strategy tools
Develop your leadership and strategic skills
Become more effective in coping with and managing change in the pharma industry
Explore the benefits and costs of doing an MBA
Take away a Mini MBA toolkit to apply to your job
Discuss and learn from real pharma industry case studies

Pre-course work (sent out to delegates prior to the course)

Diagnostic questionnaire – your strategic competencies
Discussions of diagnostic output/other areas of value

Who should attend?

A ‘must-attend’ for professionals in the pharmaceutical/biopharma/medical device/animal health industries wishing to develop their business management skills for more senior levels and beyond mere technical ability. It will also help anyone thinking of studying for an MBA who would like an idea of what is involved. It is particularly beneficial to attend with a colleague to maximise the practical learning.

Enrol or reserve

The The Pharma Mini MBA course will cover:

Strategy and strategic challenges in the pharma industry

Strategy and strategic thinking and their importance in the pharma industry
Strategic analysis, planning and implementation
- Environmental analysis
- Understanding the competitive environment
- Strategic options
Applying the MBA toolkit
Stakeholders and their expectations in the pharma industry
Obtaining the value out of strategy in the pharma industry

Commercial management and leadership in the pharma industry

New product development and the target product profile
Portfolio management used in the pharma industry
Understanding business performance
The business plan
Diagnosing specific performance problems
Developing strategic alliances and collaborations in the pharma industry
Benefits, costs of doing an MBA and the different routes
The role of leadership
- What are the core competencies of effective leaders in pharma?
- Leadership vs management
- Leadership style and approaches in the pharma industry

Managing innovation in the pharma industry

Innovation approaches currently being adopted along the pharma value chain
Future innovations in pharma and the life science industries

Hot topics in market access strategy

Leading and implementing pharma strategy and change

Leading successful change
- Diagnosis around change
- How to create the conditions for successful change
- Why people resist change and how to manage this
- Change management including leading a structural reorganisation
- Creating a team, department and organisation relevant to today’s pharma business needs
- Team formation and development

Implementing strategy and change, essentials of planning and managing projects
- Project management tools and techniques to use in implementing pharma projects
- Applying key project management techniques to pharma projects
- Understanding of cultural awareness to work more effectively with pharma colleagues

Practical application/review

Personal development action plan to apply the learning within your own organisation
Revisiting your competency assessment – what has shifted?
Recommended further reading
Practical application of tools (toolkit)

Enrol or reserve

Laura Brown
LB Training and Development Ltd

Dr Laura Brown MBA, BSc (Biochemistry), BSc (Psychology), PhD, Diploma in Clinical Science, FICR, is Chair of an international pharmaceutical management consultancy and course director and senior lecturer for the MSc in Clinical Research at the School of Pharmacy, University of Cardiff. She has also worked as an associate with Cranfield School of Management on the leadership module of the MBA programme and their strategic thinking courses.

Dr Brown worked for Cambridge Corporate Development, an international strategy consultancy, for seven years and has extensive experience in senior management roles in the pharmaceutical industry. She has worked for Wellcome, Hoechst Marion Roussel and Phoenix International and consulted internationally with numerous pharmaceutical companies in the EU, US, Singapore, China and India. She is co-author of several management books including Be Your Own Strategy Consultant, The Ultimate Book of Business Skills and Project Management for the Pharmaceutical Industry.

More details

Leela Barham
Leela Barham Economics Consulting Ltd

Leela Barham is a freelancer with a background in health economics and now works in academia, as a journalist and with all stakeholders in the health care system conducting research on the economics of health and pharmaceuticals. She has over 20 years of experience and has been published in both peer reviewed journals and the specialist pharmaceutical press. She also worked to support the UK government as it agreed the 2019 voluntary scheme for branded medicines pricing and access.

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Oguz Ozden
PWC

Oguz is a strategy consultant in PwC’s Strategy& practice, leading large, complex and international transformations across the Pharma and Life Sciences sector. He has over 10 years of consulting experience in the sector having worked across various functions in Biotech, Pharma and Consumer Health as well as Pharmaceutical Wholesale.

More details

NEW higher discounts for multiple bookings - bring your colleagues to make your training budget go further:

30% off the 2nd delegate*
40% off the 3rd delegate*
50% off the 4th delegate*

Please contact us for pricing if you are interested in booking 5 or more delegates

15-17 May 2024

Live online

09:30-17:00 UK (London) (UTC+01)
10:30-18:00 Paris (UTC+02)
04:30-12:00 New York (UTC-04)
Course code 13652

GBP 1,499
EUR 2,149
USD 2,449

Limited places remaining

3 days live online training
Browser-based, no download usually required
See presenters and interact with fellow attendees
Download documentation and certification of completion
Fair transfer and cancellation policy

View basket

Not ready to book yet?

for 7 days, no obligation

31 July-2 August 2024

Live online

09:30-17:00 UK (London) (UTC+01)
10:30-18:00 Paris (UTC+02)
04:30-12:00 New York (UTC-04)
Course code 13858

GBP 1,199 1,499
EUR 1,729 2,149
USD 1,981 2,449

Until 26 Jun

3 days live online training
Browser-based, no download usually required
See presenters and interact with fellow attendees
Download documentation and certification of completion
Fair transfer and cancellation policy

View basket

Not ready to book yet?

for 7 days, no obligation

6-8 November 2024

Live online

09:30-17:00 UK (London) (UTC+00)
10:30-18:00 Paris (UTC+01)
04:30-12:00 New York (UTC-05)
Course code 14015

GBP 1,199 1,499
EUR 1,729 2,149
USD 1,981 2,449

Until 02 Oct

3 days live online training
Browser-based, no download usually required
See presenters and interact with fellow attendees
Download documentation and certification of completion
Fair transfer and cancellation policy

View basket

Not ready to book yet?

for 7 days, no obligation

* Early booking discounts may not be combined with other discounts or offers. As such, the discounts for 2nd/3rd/4th delegates are based on the full price; and apply only when booking multiple delegates on the same date.